Applications are invited from artists and illustrators with an interest in the landscape of North Wales to deliver a series of high quality artworks/illustration working in partnership with the Area of Outstanding Natural Beauty (AONB) and Cadwyn Clwyd Cyfyngedig rural development agency.

Fee: £3,000 (plus VAT if applicable)


Llangollen Railway has been working hard for several years to extend their service to Corwen.  The train is anticipated to arrive in March 2014, and will have a significant effect on the town of Corwen, and the way in which people use the railway.  The aim of the “Corwen Welcomes the Train” project is to encourage visitors to explore Corwen and the areas of interest around it.  It will also encourage people to use the railway, and to explore the Dee Valley from other stations along the line.  The project is steered by a group of people involved in local organisations, as well as Denbighshire County Council officers and Cadwyn Clwyd.

Following a recent signage audit the AONB have published an Access Design Plan (Executive Summary Attached). The audit identified that the signage in Corwen and along the Dee Valley was very mixed in nature. Key information is often repeated and that most signs contained too much information. An unusual opportunity now exists to create a coherent and visually consistent approach to enable visitors and residents to orientate themselves properly along the valley.  The use of specially commissioned artwork will enable the project to use images in a variety of ways.

The Project

We therefore require an artist to create 14 images, in a style reminiscent of art deco travel posters of the early-mid 20th century, of the following local scenes:

  1. Corwen Town Centre: Owain Glyndwr statue, Glyndwr Hotel, other town centre buildings
  2. Train: Steam train (appropriate to Llangollen Railway), Caer Drewyn hillfort
  3. Pen y Pigyn: Monument, valley view, Caer Drewyn, woodland path
  4. Coed Pen y Pigyn: Gorsedd Stones, kissing gate, stepping stones, oak woodland
  5. River Dee: River and banks with train adjacent – possibly from Dol Afon
  6. Wider Corwen Landscape: Llantysilio Mountain ridge / heather moorland, valley and train (small)
  7. Glyndyfrdwy: Either Nant y Pandy walk – stream, woodland path, slate works or valley view from e.g Berwyn Arms
  8. Carrog: River, bridge, Grouse Inn Berwyn
  9. Berwyn: Station, train, Kings Bridge, Chainbridge (extrapolated from old photos) and Chainbridge Hotel
  10. Horseshoe Falls: Horseshoe falls, Llantysilio Church, Llantysilio Mountains
  11. Llangollen Station: Station, train, bridge and river, Castell Dinas Bran
  12. Vale of Llangollen: From “Berwyn bend” – river, Velvet hill, Eglwyseg, Castell Dinas Bran, train
  13. Corwen Churches: St Mael and St.Suliens Church, Corwen
  14. The Workhouse: The Workhouse, Corwen


The images can be painted, at A2 scale or larger and scanned, or created entirely digitally. The images will be used for several digital applications, websites, brochures and signs, including reproduction as large-scale banners. They must therefore be scanned with sufficient quality in order that they can be used in multiple applications. Many of the applications will require cropped portrait sections of the original landscape works so sufficient detail and interest must be created throughout each work.

It is anticipated that the artist will spend a day in the area with a member of the AONB team, preferably before 6th January, when suitable photographs can be taken and relevant views discussed. Photographs from different seasons will also be available from the AONB.  In order to ensure that the images being produced are suitable for the project, a rough sketch of each artwork will need to be sent digitally so feedback can be provided.

Copyright and ownership of the original artworks will be passed to the AONB. The artist will be credited as the author of the work when reasonably practicable.


Deadline for applications – 18th December

Artist Interview – 20th December

Appointed – 20th December

Completion of artworks –31st January 2014

The Artist

Applicants must demonstrate:

  • An interest in landscape and scenery
  • A track record of delivering work on time
  • Creative originality and professionalism in their work
  • A track record of working in partnership with other organisations


The fee of £3,000 (plus VAT if applicable) will be paid in installments to be agreed on appointment. This fee is inclusive of all costs.

Cadwyn Clwyd reserves the right not to accept the lowest or any of the quotes received.

How to Apply:

To apply for this opportunity, please send the following information to

by 18th December 2013:

  • Up to 10 digital images in a PDF document or a Powerpoint presentation, or a 10-minute (max) showreel. All work should be numbered and include, title, date, dimension and media;
  • An up-to-date CV;
  • A brief letter of application that broadly outlines why you are interested in this opportunity and how it is relevant to your practice;
  • Details of two references;
  • A detailed breakdown of associated costs.

When sending large files (over 4MB), please provide hyperlinks to online files or a DropBox containing the files. Information submitted in other formats will not be accepted.

Only personnel nominated at quote stage may work on the artwork. Any other personnel will require prior written agreement of Cadwyn Clwyd. Failure to comply with this clause may render the appointment null and void.

Selection Process:

A panel of key stakeholders involved in the project will shortlist candidates for interview from the applications received.

Interviews will take place in Corwen on 20th December 2013. Candidates must be available for interview on this date. At interview, interviewees will be expected to speak in more detail about their work and working processes and the approach that they envisage taking towards the opportunity.

Contact Details:

For queries and further information about this opportunity and the recruitment process, please contact:

Tracy Simpson, Addo, 07890203218,

For queries regarding the wider railway project and contract, please contact:

Ros Stockdale, 01978 869615,

This project has received funding through the Rural Development Plan for Wales 2007-2013 which is funded by the Welsh Government and the European Agricultural Fund for Rural Development.